Alex Okyere, MD of MultiChoice Ghana
Africa Magic has opened nominations for the seventh edition of the annual Africa Magic Viewers’ Choice Awards (AMVCA).
Nominations for the awards, created to celebrate the contribution of African filmmakers, actors and technicians to the success of the continent’s film and television industry would close on January 14, 2022.
Films, made-for-television movies, or television series previously entered or nominated for an award, or awarded a prize in another film and television competition are eligible to enter for the AMVCAs.
In addition, all films, made-for-television movies, or television series are eligible for entry to the AMVCA if they were broadcast, publicly screened, or exhibited from December 1, 2019 to November 30, 2021.
Hailed as the premium awards for filmmakers in Africa, the AMVCAs has recognised and celebrated outstanding achievements in the African film and TV industry both in front and behind the cameras.
Following the seventh edition in 2020, plans for the next installment were put on hold due to the Covid-19 pandemic and the attendant concerns on the health and safety of all stakeholders.
The AMVCAs will now take place in Lagos, Nigeria in 2022 with Amstel Malta as the headline sponsor.
Managing Director of MultiChoice Ghana, Alex Okyere said, “Last year was indeed a tough one for the world with the global pandemic, however, the industry continues to thrive against all odds. We are proud of the improvements seen across different fields in the industry since the inception of the awards in 2013.
“The eighth edition of the AMVCAs once again demonstrates our commitment to spotlight the immense talent we have in the African film and TV industry and promises to leave a much bigger impact than previous editions.”
For the eighth edition, organisers have announced the introduction of a new category for Best Online Social Content Creator in recognition and acceptance of the growing popularity and quality of social media content across the continent.
Executive Head, Content and West Africa Channels at MultiChoice Nigeria, Dr. Busola Tejumola said, “We are very excited about the Best Online Social Content Creator category as we believe this will further underscore our commitment to represent all content creators and inspire new talent.
“There is no better time than now to recognise and celebrate this growing digital community as we stage the eighth edition of the awards.”
The eighth edition will also see the return of the Best Africa Magic Original Drama Series, Best Africa Magic Original Comedy Series as well as the Best Dressed Male and Female, which will be voted for on the night of the event.