Maame Efua Houadjeto (M) with the award winners
Twenty-two companies in the production of beverage products have received various awards at the 9th Ghana Beverage Awards for their outstanding performance and contribution to the growth of the beverage industry in the country.
The Ghana Beverage Awards (GBA), organized by the Global Media Alliance since 2017 serves as a dynamic platform for industry players and stakeholders aimed at inspiring Excellence as well as playing a transformative role in maintaining the highest standards in production and delivery.
Bel-Cola was crowned Product of the Year 2024 and beverage sustainability champion of the year while KOA natural was awarded as the indigenous beverage brand.
Other categories include Beer of the year, liqueur of the year, water of the year, manufacturing company of the year among others.
Speaking at the awards ceremony in Accra, under the theme, “Inspiring Excellence, Promoting Local Industry” Chief Executive of the Ghana Tourism Authority (GTA), Maame Efua Houadjeto, called for collaboration between the beverage, hospitality, and tourism industries to build a thriving and sustainable sector.
She also mentioned that the beverage industry in Ghana does not only serve as a symbol of ingenuity, and entrepreneurial spirit, but plays a vital role in job creation, value addition, and tourism promotion.
“They represent the flavours of our regions and reflect the innovation of a new generation of entrepreneurs who are proudly Ghanaian and globally ambitious. As we work to position Ghana as a preferred destination for travel, business, and cultural exploration, we see local beverages as key to delivering a true, authentic experience.
“We at the tourism ministry understand and appreciate the link between the beverage industry and our tourism and hospitality sectors. Beverages, especially those made in Ghana, tell a story of our land, our culture, and our people,” she stated.
Chief Executive of Global Media Alliance, Ernest Boateng said the award ceremony does not only seek to recognise excellence but also aimed at building a vibrant beverage ecosystem.
He said GBA will remain a driving force for supporting local brands, encourage consumer trust to create new platforms for beverage entrepreneurs and professionals to be visible not only in Ghana but globally as well.
While thanking the nominees and award winners for their substantial contribution to the growth of the Ghanaian economy, Emma Wenani, Chief Director of Global Media Alliance said the organisation will continue to recognise the beverage contribution to the Ghanaian industry, encouraging healthy competition among stakeholders
By Ebenezer Kofi Amponsah