James Kwofie
GHANA POST says its adoption of a new vision of being commercially focused and operationally compliant has led to the doubling of its revenue within four years.
James Kwofie, Managing Director of Ghana Post, who disclosed this during this year’s World Post Day celebration in Accra, said since 2017, Ghana Post had changed the way it served customers by providing convenience and expanding technology-enabled product offerings.
This year’s celebration was themed: “Delivering Development” in line with the “Sustainable Development Goal 16”.
He said the company had also taken advantage of the boom in e-Commerce and global financial services to grow its market share.
Mr Kwofie said in 2019 and the years ahead, the company expected to complement its growth by expanding e-services in more post offices to attract government business, facilitation of sale of documents, forms and ticketing services.
Among the improvements in technology were; the expansion of connectivity with support from e-Transform project, expansion of operational enterprise postal system to handle customer enquiries and online track and trace solutions.
Such improvements in capacity, Mr. Kwofie continued, had translated into delivering quality customer service and improved service delivery, leading to various awards including International Best Call Center Awards for 2017 and 2018 by the awarded UPU; Public Sector Campaign of the year 2018 (GhanaPostGPS); Excellence in Innovation and Technology, Outstanding Contributions to the Shipping Industry 2019 by Shippers Council, among others.
Ghana Post has also been pre-occupied with revenue generation activities and prudent cost management since 2017, according to him.
The activities, among others, included the alignment of operational initiatives, signing on new businesses and models, partnering other institutions to offer customers variety.
Furthermore, the MD said the company had also introduced flexibility in the payment of letter boxes; giving customers the convenience of paying bills via mobile technology (using Web, Mobile and USSD).
Again, in a bid to improve access to financial services aside remittances, the company has entered into agency banking agreement with Fidelity Bank which is at the verge of taking off.
Ghana Post is also offering online payment solution termed GhPostpay.
It has further entered into agreement for the provision of Post Assurance services, bringing both life and non-life insurance services to the door step of people through selected post offices, he highlighted.
BY Melvin Tarlue