Andrew Fening Okai
LETSHEGO HAS announced it will soon introduce LetsGo Digital, its newest financial product, to cater to the needs of its customers across the continent.
The company said it has chosen its home, Botswana, and a budding key market, Nigeria, as the first two countries in which the ‘LetsGo Digital’ will be rolled out.
LetsGo is a set of simple digital financial and beyond banking solutions that are tailored to support life goals and help improve the lives of customers.
Beginning with Government employees and civil servants under the brand’s established deduction from source model, the LetsGo App (Android launched/iOS to follow), will offer Letshego customers access to simple financial beyond banking services on the Go, to enhance their lifestyles.
Andrew Fening Okai, Letshego’s Group Chief Executive said, “Digitisation is no longer a revolution – it’s a part of everyday life. Having recently celebrated Africa Day, and as we navigate our way through a global pandemic, there is no better time than now for Letshego to be inspiring confidence in our unique strengths as a continent, encouraging collaboration to overcome our challenges, and inspiring courage for us all to Rise Up… #letsGo!”
Initially, the company says the LetsGo platform will unlock digital access to account information, loans and top-ups for existing and new deduction at source customers in Botswana and Nigeria adding that, the group’s remaining 9 markets will enjoy the same digital platform benefits by the end of this year.
Letshego Ghana CEO, Arnold Parker added, “As a business, we have always strived to give Ghanaians digital power through our simple, appropriate and affordable solutions. Our digital journey in Ghana began with the introduction of the first paperless loan application process for Government workers through our USSD channel, then followed by the first mobile money loans for all MTN mobile money users. The soon-to-be released LetsGo platform is also built appropriately, to give our customers more digital power. LetsGo has the Ghanaian in mind; it has the African in mind. Our time to do more is now. Let’s go for it.”
Letshego Ghana Savings & Loans is a licensed financial services provider in Ghana, providing loans to individuals across the public and private sectors, as well as supporting Micro and Small Entrepreneurs.
A business desk report