Adwoa Wiafe
MTN GHANA has launched its 2026 “21 Days of Y’ello Care” campaign from June 1 to June 21, running under the theme, “Expand Equitable Health for Every Community”.
The annual initiative mobilises employee volunteers to tackle critical healthcare challenges in underserved areas.
Employees will focus on improving struggling health facilities by donating new hospital beds and refurbishing damaged ones. Additionally, public health screenings will be conducted to combat the rise of non-communicable diseases as well as organising Water, Sanitation, and Hygiene (WASH) programmes. The campaign will further utilise MTN’s digital platforms and connectivity to facilitate telemedicine services and digital health education.
Speaking at the launch in Accra, MTN Ghana’s Chief Corporate Services and Sustainability Officer, Adwoa Wiafe, said over the past 19 years, the Y’ello Care initiative has impacted communities through interventions in education, youth empowerment, economic inclusion, digital literacy, agriculture, and healthcare.
She said this year’s focus is on healthcare, particularly the challenge of inadequate hospital bed capacity in health facilities across the country.
She explained that the shortage often leads to patients being kept on waiting lists or transferred between facilities in search of available beds. Ms. Wiafe said the programme reflects MTN employees’ commitment to giving back to society.
“Y’ello Care is a reminder of the responsibility placed on us as people who are privileged in many ways to give back to communities that need us,” she said.
The Minister for Health, Kwabena Mintah Akandoh, commended MTN Ghana for aligning its interventions with national health priorities and supporting efforts to strengthen healthcare delivery across the country.
Mr. Akandoh further emphasised the need for stronger collaboration between the government and the private sector, noting that such partnerships are essential for improving healthcare delivery systems, expanding access, and ensuring more efficient responses to health challenges.
The Director-General of the Ghana Health Service (GHS), Prof. Samuel Kaba Akoriyea, praised MTN Ghana for its sustained contribution to healthcare delivery and national health development over the years.
He noted that the company has consistently supported a wide range of health interventions across the country, including healthcare infrastructure projects, blood donation exercises, maternity facility support, and community-based outreach programmes aimed at improving access to health services.
Prof. Akoriyea also highlighted MTN Ghana’s critical role during the COVID-19 pandemic, particularly its support for the establishment of the Ghana Infectious Disease Centre, which he described as a landmark intervention that continues to strengthen the country’s public health emergency response capacity.
BY Prince Fiifi Yorke