Kwaku Bediako wit h Steve Harvey
Nivea Ghana has announced a partnership deal with Kwaku Bediako, an award winning fashion designer and founder of Chocolate Clothing, to discover Ghana’s next fashion designers.
This is part of the skincare company’s “Style Up By Nivea” campaign to empower young fashion talents as well as boost Ghana’s fashion industry.
The company has since been seeking young designers to share images of their best creative designs on social media and tag Nivea, to enter the contest.
The “winner gets a Gh¢5,000 cash prize and also get to participate in the accra fashion week 2019” among others.
“We are glad to be partnering with Kwaku Bediako to find the next generation of talented fashion designers,” the company said on ‘instagram’.
It is Nivea’s second partnership with a stakeholder in the fashion industry this year. Several months ago the premier runway platform, Accra Fashion Week, announced it was partnering with the leading international skincare brand, to search for the Face of Accra Fashion week 2019.
Among the cash prizes, were travelling opportunities and also the winner will front billboard campaigns for Nivea nationwide