Roland K. Ofori Wins Marketing Personality At National Business Honours 2021

Roland K. Ofori

A number of outstanding business enterprises and individuals have been honoured at the maiden edition of National Business Honours organised by Global Ovations Ltd on September 3.

The event under the theme:  “Rebuilding the Africa Economic Resilience in the wake of COVID-19” celebrated business hero’s who thrived during COVID-19 surge moments and are still standing.

Roland K. Ofori is a distinguished marketing professional with over ten years of experience across different markets and multiple brands.

He’s led the development and execution of multiple award-winning marketing and PR campaigns working with the best of both international and local agencies to create memorable brand and consumer experiences that unlocked significant equity and bottom-line growth. Some of his favourite campaigns he’s been involved in are the Guinness Made of Black campaign, Malta Guinness Recognize Campaign that partnered with budding local talents to bring the brand purpose to life in a compelling way and Rise Up campaign, that invested significantly to help 6,000 retailers get back to their feet and thrive in the midst of the COVID-19 pandemic.

His outstanding efforts in the world of marketing were celebrated at the National Business Honours where he won the biggest marketing category – National Marketing Personality of the Year.

CEO of Global Ovations Limited, organisers of the scheme, Gideon Raji, commended Ghanaian firms for persevering despite unexpected challenges they were confronted with as a result of the COVID-19 pandemic.

According to him, all recipients of the honours made remarkable sacrifices to achieve their business objectives during one of the most challenging periods in modern commerce.

Leading agro-industrial company, ECOM Ghana and Zoomlion emerged National Cocoa Trading Company of the Year and Waste Management Company of the Year respectively, while the Managing Director of Agricultural Development Bank (ADB), Dr. John Kofi Mensah received the award for the National Business Hero in Banking (Public Sector).

In recognition of its contribution to national development, Ghana Shippers’ Authority (GSA) was adjudged National Government Agency of the Year and lauded for protecting the interests of Ghanaian shippers while being at the frontline of Ghana’s maritime industry since its establishment in 1974.

Female CEOs Nancy Ampah of (Nationwide Medical Insurance), Lauren Hanson (Lauren Haute Couture) and Jane Ahadzie (JRA Cosmetics) took the top spots in their respective categories, Insurance Personality of the Year, Fashion Brand of the Year and Cosmetic Manufacturing CEO of the Year.

Other awardees in the 23 categories were: Twellium Ghana (Confectionery Product of the Year), Empire Domus (Real Estate Developer of the Year ‘Luxury’) and RwandAir (International Airline Company of the Year).