Pearl Nkrumah
Access Bank (Ghana) PLC has officially launched its new loyalty initiative, ‘Rewards by Access’, designed to elevate the customer experience through meaningful, lifestyle-driven rewards.
Built around the everyday choices of Ghanaians from groceries and fuel to travel and online shopping, the programme allows all Access Bank debit and credit cardholders to earn points with every transaction.
These points are redeemable across a wide network of partner merchants for exciting perks such as airtime, shopping vouchers, wellness benefits, and even premium travel experiences.
“Access Bank believes that banking should be more than transactional. It should be personal, empowering, and rewarding. This is our way of saying thank you for your loyalty and for making Access Bank part of your daily life. This is just the beginning. Access Bank remains committed to building a banking experience tailored to your lifestyle,” Pearl Nkrumah, Executive Director for Retail and Digital Banking, said.
In addition to everyday redemptions, the programme offers premium experiences such as access to luxury travel lounges, concierge services, and exclusive lifestyle events, underscoring the bank’s commitment to enriching every customer’s journey.
On her part, Lead, Card Product Management, Rosemary Tham said, “We have built this programme with intention, simple in design, transparent in structure, and impactful in delivery.” This is banking that acknowledges loyalty and rewards it meaningfully.”
She also added that at Access Bank (Ghana) PLC, their commitment remains rooted in truly understanding customers and responding to solutions that support their growth.
“Over the years, we have expanded our offerings to meet the diverse needs of individuals, businesses, and communities across Ghana. With the vision to be the world’s most respected African bank, we continue to build enduring partnerships that drive sustainable impact and contribute meaningfully to economic progress,” she added.