A Scene During The Acquisition Announcement
Vivo Energy has completed the acquisition of 100 percent of the shares in TotalEnergies Marketing Jordan, which marks the company’s expansion beyond Africa and the introduction of the Engen fuel brand into the Jordanian market.
The acquisition includes TotalEnergies Marketing Jordan’s network of about 180 service stations, as well as its commercial fuels and lubricants businesses.
With the transaction now completed, the Engen brand will gradually replace the TotalEnergies brand at service stations across Jordan over the coming months.
Engen, Vivo Energy’s retail brand, is currently present in 13 of the company’s markets and is South Africa’s leading fuel brand, with more than 1,000 service stations selling one in every four litres of fuel in the country.
The acquisition follows an agreement announced in November 2025. According to the company, all the required regulatory approvals and conditions precedent have now been fulfilled, paving the way for the completion of the deal.
Commenting on the development, Vivo Energy Group Chief Executive Officer, Stan Mittelman, described the acquisition as a significant milestone in the company’s growth strategy.
“This is an important milestone for Vivo Energy as we expand beyond Africa into Jordan, a market with strong fundamentals and a team we have great respect for,” he said.
He noted that Vivo Energy and its Engen retail brand are built on strong customer service and community values, adding that the company looks forward to supporting the continued growth of Jordan’s downstream petroleum sector.
The company has appointed Adel Saadallah as Managing Director of Vivo Energy Jordan to lead its operations in the country.
Mr. Saadallah, who has been with Vivo Energy since its establishment, said he was honoured to lead the company’s entry into the Jordanian market.
He said Vivo Energy’s business model is built on empowering local management teams to serve customers and stakeholders effectively, a strategy that would also be adopted in Jordan.
He assured customers, dealers and employees that the acquisition would not disrupt existing business relationships, stressing that staff, dealer agreements and customer contracts would remain unchanged during the transition.
“My priority will be to work alongside the existing team, build on what is working well and make the transition as smooth as possible for everyone,” he said.
Mr. Saadallah also acknowledged that 2026 is a landmark year for Jordan as the country celebrates its 80th Independence Anniversary and its national football team’s first-ever qualification for the FIFA World Cup, pledging that Vivo Energy would reflect that national pride through its programmes and community engagement initiatives.
The acquisition strengthens Vivo Energy’s regional footprint and broadens its operations beyond Africa for the first time, while extending the reach of the Engen brand into the Middle East.
By Business Desk