Julian Opuni, MD, Fidelity Bank
AS PART of Fidelity Bank’s ongoing digital transformation to support its aggressive customer-centric drive, it has introduced Visa-contactless cards and is increasing contactless card enabled POS terminals in Ghana.
Fidelity Bank is the first mover to further entrench its focus on customer convenience.
By this action, Fidelity Bank joins an international group of Visa member banks across the Central Europe, Middle East & Africa (CEMEA) region to begin issuing cards and deploying terminals that have contactless capabilities.
The contactless cards only require customers to ‘tap and go’ on the acceptance device to execute low value transactions.
Commenting on Fidelity Bank’s newest introduction, the Managing Director of Fidelity Bank, Mr. Julian Opuni, noted that Fidelity Bank is poised to deploy all relevant digital innovations which would enhance customer experience.
“At the heart of Fidelity is the desire to always put the customer first and offer real convenience to them, so Visa’s innovative product enhancement could not have come at a better time,” Mr. Opuni stated.
“The contactless card presents convenience, as customers do not need a PIN code for low value transactions. Most importantly, it is faster to make payments at POS checkouts, as it uses a security chip. Moreover, the card remains in the cardholder’s hand during transaction,” he added.
Fidelity Bank plans to deploy about 200 contactless POS terminals by the end of the year.
A business desk report