A scene during the screening exercise
Prudential Bank has kicked off its breast cancer screening campaign in Takoradi, marking the first of five screenings scheduled across the country this month.
Over 300 women participated in the event held at the Church of Pentecost premises at Kwesimintim with the aim of raising awareness on breast cancer.
Head of Brand at the Bank, Jamilla Disu, said “the screening is part of our annual initiative to promote breast cancer awareness and encourage people to check for early detection. We believe that early detection is key to saving lives.”
She indicated that similar screening exercises will be conducted in Accra, Tema, Kumasi, and Tamale, providing essential health services to communities across the country.
“Last year, the Bank screened over 1,200 individuals, with 327 screened in Tamale alone. This year, our target is to exceed this number. The beauty of it is that we are visiting the same centres we undertook the exercises last year. This way, those who benefitted previously have the chance to be checked again,” Ms. Disu disclosed.
This initiative is part of Prudential Bank’s ongoing efforts to contribute to the well-being of its customers and the communities it serves.
Breast cancer is one of the most common cancers affecting women worldwide, with over 2.3 million new cases diagnosed globally each year. Men are at risk as well even though it is more prevalent in women. Early detection and treatment can significantly improve outcomes and survival rates among the population.
In Ghana, breast cancer is a significant health concern, with many cases being diagnosed at advanced stages.