Sarkodie
The African Union, in partnership with the International Committee of the All African Music Awards (AFRIMA), has formally unveiled the calendar of events for the upcoming 2021 edition of the awards ceremony.
The unveiling event took place at the African Union headquarters in Addis Ababa, Ethiopia, on June 23, 2021.
The unveiling activity marks the formal opening of AFRIMA 2021 and features a line-up of undertakings and events that would take place between June 20 and November 21, 2021.
Speaking on behalf of the African Union, the Director of Health, Humanitarian Affairs and Social Development, Mrs. Cisse Mariama Mohamed, noted that “The COVID pandemic resulted in multiple setbacks for the continent, but AFRIMA is commitment to uniting the continent through entertainment and honouring their tradition of celebrating the scintillating musical culture of Africa by featuring exhilarating Pan-African events through the lifespan of the calendar year in 2021 and we are looking forward to celebrating the richness of the African continent alongside AFRIMA in November this year.”
According to a document signed by Mrs. Mohamed, the submission of entries marks the first official event of the 2021 AFRIMA calendar and officially opens globally on www.afrima.org to African music professionals either living on the continent or in the diaspora from Monday, June 28, and closes on Friday, August 20, 2021. Further details on entry submission guidelines are available on the AFRIMA website.
The submission of songs and videos must be produced or released under the year in review i.e. June 1, 2020 to August 20, 2021.
African music artistes, managers, producers, record label owners, recording companies, video directors, disc jockeys, choreographers/dancers, and international acts are eligible to submit their works for possible nomination in one or more of the forty (40) categories of AFRIMA.
This year’s AFRIMA main ceremony will take place from November 18 to 21, 2021 in the host city, features a three-day fiesta of music, glamour, Afrocentrism and entertainment. Organisers are however yet to name the host city.
AFRIMA is a music and cultural initiative developed to celebrate, reward and showcase the rich musical heritage of Africa, stimulate conversations among Africans and between Africa and the rest of the globe about the great potentials and values of the African culture and artistic legacy for the purpose of creating jobs, reducing poverty, calling attention of world leaders to Africa and promoting the positive image of Africa to the world.