New Crystal Hospital Wins CIMG Award

The team with the award

 

New Crystal Health services limited has been awarded the best marketing-oriented private healthcare service provider in the country by the Chartered Institute of Marketing, Ghana (CIMG)

The award was presented to the facility at the 34th annual national marketing performance awards held at the Labadi Beach Hotel.

According to CIMG, the award is in recognition of the company’s excellence in strategic marketing, from marketing insights through effective formulation of marketing mix programmes to create value for the market and thereby delivering excellent results.

CEO of the company, Dr Wisdom Amegbletor who received the award dedicated it to the staff and cherished clients of the hospital and thanked all the stakeholders who have partnered with the hospital over the past 20 years of its existence.

He reiterated the company’s commitment to providing high quality health services through investment into technologically advanced medical equipment, human resource, and infrastructure in its operating communities to make significant contributions to healthcare delivery in Ghana and beyond

According to Sebbie Abednego Tetteh the marketing manager of the company, New Crystal Hospital places the patients and their families at the center of its operations through the Family and Patient-Centred Care (FPCC) policy across its branches in Ashaiman, Adjei-Kojo, Michel Camp, Tema and Takoradi.

“At New Crystal Hospital, we leverage on our experienced human resource, cutting edge technology and extraordinary customer focused services along the entire healthcare value chain to meet the physical, emotional, and mental needs of our cherished clients and their families” he said.

He further thanked the CIMG for recognizing the company’s contribution to healthcare delivery in the country and assured all stakeholders of the company’s commitment to delivering high-quality care.

A Daily Guide Report