SMEs
Sarah Laaru Mwaawaaru, a business analyst at the Finnish-African Society, has urged Ghanaian Small and Medium-scale Enterprises (SMEs) to consider partnering Finland to boost their businesses.
She said Finland’s track record of innovative technologies and smart solutions makes it an attractive counterpart for Ghana.
“Ghana is in the race to not only diversify its rich economy but to tap into its wealth of resources. With a growing middle-income population, there is a need for more Smart Solutions and sustainable trade partnerships,” Ms Mwaawaaru said.
Speaking to a cross-section of the media in Accra to promote Ghana-Finland Trade and Cultural Forum scheduled for March next year, Ms Mwaawaaru said Finland has a good record of innovative technologies and smart solutions in the globalization of the economy.
The Trade and Cultural Forum is designed to give both Finnish and Ghanaian small and medium sized companies (SMEs) a realistic view on the various opportunities available in one of the fastest growing economies in Africa.
The forum, be organised in collaboration with Pew Events, will involve Business to Business meetings, Match-making opportunities, new markets, trade, tourism and services discussions with Finnish captains of industry.
There will also be industrial visits to see some of these very big companies to sit and learn from each other.
Ms Mwaawaaru said the general idea was to tell the captains of industry in Ghana that they were more than welcome to do business and jointly partner the Nordic countries, particularly Finland.
“Finland is a favourable market. Ghanaians have been pushing and asking for a diversified economy. It is about time we partner with countries that are ahead of us,” she said.
“So with the upcoming event what we hope to offer Ghanaian industries is not just another trip to Finland for this event but an opportunity to participate in the Finn- Partnership match-making,” she added.
Ms Mwaawaaru said registration with Finn-Partnership would afford Ghanaian SMEs to join a network and the database and get the chance to be matched with potential company and enjoy the benefits.
“When it comes to finding the right partners you have stakeholders that will ensure that they find you the right partners,” she said.
Ms Mwaawaaru said Ghana is a favoured country in Finland because it is trustworthy, has an established democracy, adding that Finnish companies would be willing to use it as a base for Africa.
Wakefield Ackuaku, Business Development Manager Pew Events, said many Ghanaian companies can apply to participate in the forum and forge the right partnership for the growth of their businesses.