David Afflu, Business Unit Director PZ, Nii Kwabena Bonne V, Osu Alata Mantse, Tina Gifty Naa Ayeley Mensah, Deputy Minister and some officials of PZ Cussons at the event
PZ Cussons, a leading home care products manufacturer, on Tuesday relaunched its Camel Antiseptic at a colourful event in Accra.
Tina Gifty Naa Ayeley Mensah, Deputy Minister of Health, who officially relaunched the product, appealed to corporate institutions to partner government and its related agencies in the fight against unhygienic habits both at home and in public.
Hafsa Rimantha Arthur, Head of Brand Development & Activations, in a speech, said Camel antiseptic, which has been the market leader in antiseptic products in Ghana with over 60 percent share of the market, had officially joined the global Carex family.
“For close to 30 years, PZ Cussons has provided the highest quality antiseptic products to meet the personal, domestic and medical hygiene needs of Ghanaians.
“Antiseptics are primarily for disinfecting and sanitizing the skin. Camel antiseptic kills up to 99.9 percent of all germs.”
David Afflu, Business Unit Director at PZ Cussons, in a remark, explaining why Camel joined the Carex family, stated: “Carex is your care expert. It is UK’s number one hand wash brand and helps the prevention of communicable diseases. From PZ Cussons, it is known in Ghana for its hand wash and sanitizer gel range which ranks high in the hand hygiene segment. With both brands being hygiene brands, we are confident to consolidate our gains by the migration of Camel to Carex.”
In 2015, Camel launched its chlorohexidine based variant for baby skin. Camel baby is uniquely formulated to provide 99.9 percent germ kill for mom and baby right from day one.
A business desk report