Socrate Safo
Veteran filmmaker Socrate Safo has criticised Charterhouse over the late start of the 2026 Telecel Ghana Music Awards (TGMA).
Speaking on the event, Socrate described the delays at the awards ceremony as very disrespectful to the audience.
According to him, the event was advertised to begin with a red carpet session at 7pm and the main show at 8pm. However, the red carpet reportedly started at 8pm while the main awards ceremony began around 10pm and ended close to 4am.
“If you organise an event and you say it will start at 7pm and you start at 10pm, it means you do not respect your audience,” he said.
He questioned why attendees had to remain seated for several hours and criticised the organisers’ planning.
“Do you feel you are dealing with robots? To keep them sitting all these hours? How did you plan your production?” he asked.
The filmmaker compared Charterhouse’s handling of the event to that of theatre producer Uncle Ebo Whyte, whom he praised for always starting productions on time.
“When he says his theatre production is starting at 8, it starts at 8. That is respect,” Socrate stated.
He also blamed audiences for continuing to tolerate late starts at major events.
“Year after year, this is what you do to your audience and they don’t care,” he said.
Mr Socrate Safo further urged event organisers to begin programmes at the announced time regardless of attendance.
“If you say a show will start at 7pm, start it whether or not the people are in. Start giving the awards. Next time, they will come early,” he added.