An official of TractAfric addressing invited guests
TRACTAFRIC MOTORS, a major automotive distribution specialist in Africa, on Wednesday, inaugurated its ultramodern showroom in Accra, as the new official distributor of Ford range of vehicles in Ghana.
The company, which distributes Ford vehicles in Cameroon, Ivory Coast and DRC, says it expects to meet Ghanaian customers’ needs with a complete set of offers based on the highest standards of customer experience.
These include a wide range of vehicles, from everyday SUVs to the outstanding F-150 Raptor pickup truck, as well as a full range of services, including maintenance, repair and overhaul.
Tractafric Motors also celebrated the centenary of its parent company, Optorg Group, a leader in specialized distribution in Africa.
A panel of experts was brought together to discuss the economic and social integration of African mobility, with a focus on urban mobility.
Tractafric Motors
Present in 23 countries via a network of agencies and sub-distributors, the Tractafric Motors network offers individuals and professionals a wide range of solutions to their transportation needs in partnership with international manufacturers.
In Ghana, the group offers transportation solutions in partnership with Mercedes-Benz and Ford.
Optorg
Founded in 1919, located in all major regions of the continent, Optorg is one of the leading distribution groups in Africa, with two activities: automotive distribution through its Tractafric Motors network and construction equipment through its subsidiary Tractafric Equipment.
BY Melvin Tarlue