Peace Anyiam Osigwe, CEO of AMAA
The Africa Movie Academy Awards (AMAA) intended soirée in Accra over the weekend to celebrate with Ghanaian actors and others turned out to be a fiasco.
The organisers of the awards ceremony from Nigeria didn’t show up in Accra for the event, several months after running a social media campaign to be in Ghana from August 7 to August 11, 2019.
The AMAA has, over the years, consistently impacted practitioners across Africa filmmaking industry.
The 2019 edition of the awards, which is the 15th of its kind, was scheduled to come with chain of events to honour the best African TV and movie stars.
As part of the events was a scheduled high-octane soirée in Ghana.
“The Africa Movie Academy Awards will be taking the magic to Ghana this July. Let’s celebrate the stars in grand style,” the AMAA announced on Twitter earlier in July.
“This August, the Africa Movie Academy Awards will be in Ghana and you don’t want to be told the story. Make history with AMAA as we celebrate the stars in Ghana from the 7th to 11th of August,” it also said in August.
But both dates have elapsed and there was no AMAA soirée event in Accra. Organisers are also quiet about their inability to stage the event in Ghana.
The failure of the AMAA event in Ghana has, however, come not long after organisers of All Africa Music Awards (AFRIMA), which used to be held in Nigeria, had withdrawn its hosting right from Ghana over lack of collaboration from Ghana. It is, however, not clear if that was a contributing factor to AMAA’s decision not to show up in Ghana.