Officials at the launch
Telecel Ghana has launched its annual campaign to support and connect small and medium-sized enterprises growth and value-added opportunities.
Launched on September, 3, 2024 the event brought together business leaders, partners, the media and the Telecel Senior Management Team.
Open to all SMEs in Ghana, this year’s SME Month under the theme, ‘Connecting Businesses: Connecting the Woman in Business,’ is packed with a comprehensive suite of offers, rewards, business accelerators, networking and capacity building initiatives, some specifically targeted at women entrepreneurs, to drive economic growth and innovation.
“This year, we have several packages with benefits designed to elevate SMEs, with an emphasis on supporting women in business,” said Tawa Bolarin, Director of Enterprise Business and Wholesale at Telecel Ghana.
As part of SME Month, Telecel Ghana will roll out of a series of industry-first initiatives to give a boost to emerging businesses.
It includes the Launch of Red Loyalty for Business where businesses will earn redeemable points for every transaction on the Telecel business packages; the Telecel Women in Business Package, a groundbreaking initiative that offers a suite of resources specifically crafted to empower and grow women-led businesses; the Women in Business Webinars, a series of interactive events where women entrepreneurs share their journeys, challenges, and achievements.
‘The Empire She Built’ is the theme of the first webinar and will be hosted by TV personality and entrepreneur, Deloris Frimpong Manso (Delay).
“We believe that empowering businesses is not just a moral imperative but a strategic necessity,” said Afred Neizer, Head of SME and SoHo at Telecel Ghana. “We are excited to see the positive impact these initiatives will have on businesses in Ghana”
By Samuel Boadi