Asher Khan and Madam Rushman Murtaza display the AGOO symbol
MTN Ghana has renewed its partnership with UNICEF for two more years with the signing of a Memorandum of Understanding (MoU).
Asher Khan, Marketing Officer for MTN Ghana and Rushman Murtaza, UNICEF Ghana representative signed the MoU for their respective institutions at a brief ceremony held at MTN House, Ridge, Accra lately.
According to Mr Khan, the signing of the MoU with UNICEF demonstrates his institution’s commitment to improving the lives of its customers to ensure that they receive vital information related to social, education and health concerns.
“We are in the digital age and this partnership gives us the opportunity to power UNICEF’s AGOO platform resonates with our vision of leading the delivery of a bold digital world,” he stated.
For us, customers will have the opportunity to dial the toll free number 5100 to access whatever information is needed.
He indicated that the AGOO platform gives the caller ample time to concentrate on their business rather than spending a lot of time to physically travel to consult professionals for the needed counseling.
The Marketing Officer mentioned that the partnership to power the AGOO platform, besides providing information on social protection, also affords the younger generation tit bits on issues that constantly keep them abreast with information.
Rushman Murtaza, who lauded MTN Ghana for the success story in the earlier partnership, hoped that the second phase of the AGOO platform, which can be downloaded free of charge onto an android phone, will receive massive patronage from the public, especially the younger generation.
“The AGOO platform has a number of exciting but educative features on social, health, education, among other others, to provide reader friendly tit bits,” she stated.
AGOO is a multilingual platform, which was introduced by UNICEF at the outbreak of Ebola and cholera to transit vital information to callers and subscribing groups.
The word “AGOO” announces the presence of people when entering houses.
It is understood and used across all communities in Ghana.
By Solomon Ofori