4G LTE Operator, Busy Ghanaian line with its strategy to focus on empowering the youth and entrepreneurs in Ghana, has launched the emerging fashion designers competition to help jump-start the careers of a significant number of upcoming fashion designers.
The move, according to Praveen Sadalage, Chief Executive Officer of Busy, is mainly to empower young fashion designers in the fashion industry.
Speaking at the fourth edition of the monthly ‘Grow Your Business Series’ over the weekend, he stated that any budding fashion designer who wants to be part of this great revolution should visit Busy’s JUMP portal to access information to enter the competition.
“We believe in the youth of Ghana and believe that with the right kind of support, the youth in Ghana can lead this country and Africa to make great strides both now and in the immediate future. The competition will run for four weeks and interested persons can share their work/ sketches online (jumponglitz@busy.com.gh). Three applicants will be shortlisted on a weekly basis by a panel of judges. The 12 shortlisted applicants will be taken through a master class and a two day mentorship programme with established designers,” he stated.
He added that the 12 designers would then be required to be put together a sketch of their collection for review by the judging panel.
The top three will have the production of their collection fully funded for display at the 2017 Glitz Africa Fashion week. The best designer out of the top three collections will be selected as the final winner and ultimately, the winner will take home a cash prize, a Busy router with three months data supply and an opportunity to showcase this/ her work at the 2018 Glitz Africa Fashion week. The launch event, which was heavily patronised by fashion enthusiasts, saw spectacular designs by Jermaine Bleu and Meg’s Signature displayed on the runway.