An official of Opportunity International addressing a community gathering
Opportunity International Savings and Loans has launched its community based roadshow in the Bono and Bono East regions of Ghana.
The roadshow forms part of the company’s agenda to increase the participation and empowerment of women in the rural economies of Ghana in order to improve productivity, build assets, increase household income, as well as better their nutrition, health and education.
Additionally, it’s a community-wide financial literacy campaign aimed at providing clients with knowledge about financial services to help them make more informed choices.
The first phase of the community based roadshow was carried out at Cherehin, Nsawkaw, Ayeasu and Chiraa in Bono and Bono East Regions.
The campaign aims to educate people, especially women to be financially disciplined, use digital financial services, follow good agricultural practices and be economically empowered in their various fields of engagement.
The roadshow attracted more than 500 people, who had the opportunity to watch financial literacy documentaries and also interacted with Opportunity International staff on issues bordering on their finances and the market perception about the financial institution in Ghana.
Head of Transformation, Vivian Mottey, said the initiative is not only targeting Opportunity International clients, but all members of target communities to improve their general knowledge in financial services.
This programme was made possible by the support of Opportunity International UK in partnership with UK Aid Match.
Opportunity International is at the forefront of delivering transformational financial services to help transform the lives of clients.
Licensed by the Bank of Ghana in June 2004, it has 43 outlets in seven regions of Ghana.
As of April 2019, the company had 537,502 clients of which 42,795 were loan clients.
It has total asset of GH¢235.1 million and shareholders net worth of GH¢34.6 million.