Staff of EXP Ghana displaying some of the placards at Bawaleshie B Basic School
The female staff of EXP Ghana, part of Africa’s largest and leading experiential agency, led by the business development director have marked this year’s International Women’s Day in a grand style.
They celebrated the day with the pupils of Bawaleshie B Basic School at East Legon by raising awareness for school girls on female reproductive system.
According to Global Fund for Women (GFFW), women’s rights are the fundamental human rights that were enshrined by the United Nations for every human being on the planet nearly 70 years ago.
These rights include the right to live free from violence, slavery, and discrimination; to be educated; to own property; to vote; and to earn a fair and equal wage.
It is on the based on that International Women’s Day (IWD) was instituted on every March 8.
The theme for this year’s celebration was ‘Balance For Better’, a call-to-action for driving gender balance across the world.
The objective of EXP Ghana’s activity is to educate the girls on the menstrual cycle (when it starts, what to expect, duration, how often it occurs, among many others.)
A talk forum with video and pictorial demonstrations on menstrual cycle was organised for and with pupils between the ages of nine and 12 in the early hours of the day at the Bawaleshie B Basic School in Accra.
This was mainly to drive positive behaviours among the pupils with regard to sanitary care.
The pupils were encouraged and motivated to take their lessons seriously, as it is the only means by which they could grow to become responsible women and citizens who are able to do anything in their communities and country at large just as their male counterparts.
They were presented with sanitary products after the session and also had group and personal photograph opportunities with the female staff.
At the end of the whole activity, the girls were taught and empowered to overcome some of the negative biases associated with menstruation, as well as enforce positive behaviours of their sanitary care.